Master Thesis @ Veloplus
Oktober 10, 2017
parallax background

Q Point Branding

A strategic decision at Ammann Schweiz AG had led to the software development department separating from Ammann in 2018 and merging with the Viennese digitalisation company "hiQ". However, in order for the newly founded company to be able to present itself on the market with a brand name and a figurative mark, I was asked to take on the design of a brand as an internal project.
Exploration and form-finding

Final design

Logo animation

Print media

Exhibition stand - For BAUMA 2019 in Munich, our marketing needed support in the graphic area. I took on the task of designing the walls of the approximately 6x6m exhibition stand. I decided to depict the live cycle of a road and show all the players with their respective processes on it.
Tapete0

Methods

Ideation Workshops
Visual Design
Motion Design
Illustration
CI Documentation

Tools

Adobe Illustrator
Adobe Photoshop
Adobe After Effects
Adobe InDesign

Further projects